01/10/2014
Editorial
Dear Alumni, Dear Alumnae,
Dear Friends,
This is the second issue of the Jesuit Alumnus, the digital magazine of the World Union of Jesuit Alumni/ae.
The first issue http://www.e-wuja.org/en/category/issue-1/, came out in May 2013, and was mailed to 26910 addresses stored in WUJA’s database.
The latter has gradually built up by individual registrations on WUJA’s website over a couple of years. The number of invalid addresses was thus, as expected, high.
The first benefit of this emailing was thus to clean up WUJA’s database by purging the wrong or obsolete addresses.
The opening rate of the email was 6057 and 1780 of the openings were followed by a second click or more.
The possibility to unsubscribe was of course offered but was very marginally used.
The above figures do obviously leave room for improvement.
However, the world was not made in one day and it is our challenge to improve them over time by increasing the number of releases (up to 3 or 4 pa), being more attractive to the yet very diversified readers panel, being the Jesuit alumni/ae worldwide.
The readers are invited to speak up and give their opinion about the content as well as the format of the magazine, by emailing to chiefeditor@wuja.org
This issue focuses on the 8th World Congress of Jesuit Alumni/ae that took place in Medellin/Colombia from the 14th to the 17th of August 2013: you will read all about it, including the resolutions, some speeches, the story of the congress and the experiments.
Enjoy the reading
